The majority of young New Yorkers walk to and from school, to transit, and around New York City every day. The We’re Walking Here (WWH) competition encourages students to think about and discuss ways we can change dangerous driver behavior and better protect ourselves in the traffic environment in order to prevent traffic fatalities and injuries.
New York City is excited to launch the 2024 WWH competition. The competition encourages students to use written lyrics, informal music videos, or dances to create their own original music public service announcement (PSA).
All New York City schools, K-12, are eligible to participate. The competition runs until December 6, 2024, when submissions are due.
Curriculum and Activities
During the contest period, students will track the number of blocks they walk over a two-week period and then engage in classroom activities. The students’ final project is to create a PSA to convey what they observed during their walks, with a focus on traffic safety. Music PSA videos directed at either adult or teen drivers are strongly encouraged.
Teachers may incorporate the Common-Core-aligned lessons into their science, language arts, math, health, and physical education teaching goals. These lessons and activities will help students brainstorm and create their PSA. We strongly recommend that students complete the structured walking activity to reinforce best traffic safety practices.
A WWH Starter Kit with curriculum, student hand-outs, and promotional items will be delivered to the first 100 educators who register. Up to two classes per school are eligible for the kit delivery, but additional classes may register to participate and download the materials.
Prizes
The class that wins first place will receive a $1,000 prize, the second place class will receive a $750 prize, and third place class will receive a $500 prize. All prize money is provided by the Safe Streets Fund, a private-public partnership dedicated to promoting safer streets, especially among students.
Past Winners
During the 2023 contest period, students tracked the number of blocks they walked over a two-week period, engaged in classroom activities, and created a PSA to convey what they observed during their walks, with a focus on traffic safety.
Winning videos will be incorporated into a new Vision Zero traffic safety curriculum to be used this academic year.
1st Place: Jamaica YMCA Intermediate School 59Q (Grade 7)
2nd Place: PS 396X (Grade 5) & PS 211Q Elm Tree Elementary (Grade 5)
3rd Place: P723X (Grade 6)
Congratulations to the 2023 winners of the We’re Walking Here: Hip Hop 50 competition. The winning videos are available on YouTube: