FHV Interior Advertising Provider License

To apply for a TLC FHV Interior Advertising Provider license, follow these instructions:

Step 1: Pay & clear all outstanding fines.

• All fines, suspensions, judgments, and tickets owed to TLC, Department of Motor Vehicles (DMV), Department of Finance (DOF), or other City / State agency must be cleared.
• Outstanding judgments, fines, or suspension(s) on an existing or prior TLC license must all be cleared and paid before an application can be submitted.

Step 2: Collect & complete the below listed application requirements.

1. Complete the Application;
2. Valid government issued photo ID for all owners, principals, members, and managers;
3. Proof of EIN / SSN. Corporations, partnerships, and sole proprietors must submit proof of EIN / SSN (IRS issued CP-575 notice, or a 147-c letter);
4. Business records disclosing all partners, owners, members, officers, and principles; and the number of shares (or percent) owned:
   • Corporations submit a certificate of incorporation, state issued filing receipt, and meeting minutes specifying the names and their percent of shares owned.
   • LLCs submit articles of organization, state issued filing receipt, operating agreement, and list of all owners/members and their percent of ownership in the business.
   • Partnerships submit a partnership certificate, NYS filing receipt, and a list of all partners and the percent of ownership in the business.
   • Sole proprietors submit a business certificate.

Step 3: Email the completed application and all documents to NewBusinessApp@tlc.nyc.gov.

• All documents must be attached in the email as a PDF or JPG format. Linked documents cannot be accessed. Please clearly and accurately label or name all attachments.
• TLC will review your submissions electronically; once TLC confirms your application is complete, you will be contacted to make an appointment to submit licensing fees in person.

Step 4: Inspection and License Approval.

• Once TLC confirms all application requirements are satisfied, and application fees have been collected, the application will be submitted for inspection at our Woodside facility.
• If inspection is approved the license record will be final-approved; the TLC license will be activated, and a notification will be sent to the email address provided.
• New Applications are active for ninety (90) days. Please submit all application requirements within ninety (90) days to avoid denial of application.

• Fifteen hundred dollars ($1500.00) for a three (3) year license.

Gross revenue and driver pay data for the current month are due to the TLC by the 15^th of the following calendar month. The TLC will reach out to the IAP in case the submitted records were rejected.  An email will be sent to the email address the TLC has in record for that IAP. If you need to change your email address contact TLC at BusinessMR@tlc.nyc.gov.   

Example: 

May Gross Revenue and Driver Pay data will be due on June 15^th 

Interior Advertising Providers must follow the exact specifications provided below for the submission of CSV file. 
 
IAPs must identify the FHV drivers that operated an advertising device while completing a trip; therefore, their license numbers must be included in the file. 
 
Files are comma-delimited and use double quotations as escape characters. For more information about the required format for gross revenue and driver pay data submitted as CSV, please use the references below. IAPs submitting CSV file(s) must submit via TLC Up (visit Upload Process below). 

CSV Interior Advertising Data File

Download Interior Advertising Data CSV Spec (csv) – Gross revenue and driver pay data specification. Files are comma-delimited and use double quotations as escape characters. 
File naming convention: iaplicense_yyyymm.csv 

Interior Advertising Providers can submit gross revenue and driver pay data by directly uploading files to TLC Up. If IAPs submit additional files during the same submission period, TLC will only process the last file submitted. IAPs may not send data files by mail, e-mail, or any method other than uploading them on TLC Up. On instruction on what is TLC Up and using the service, visit TLC Up. 

Furthermore, when IAPs submit their gross revenue and driver pay data on TLC Up, they must also submit an affirmation statement on TLC Up that verifies that they have either: 

1. Submitted a true and accurate data report; or 
2. That the IAP didn’t generate revenue during the reporting period.3 

How to Make a Submission on TLC Up 

1. Log in to TLC Up 
2. Select Interior Advertising Data from the Menu 
3. Once you navigate to the web page, enter the reporting month 
4. If you generated revenue during the reporting month, attach the csv file 
5. Select an affirmation statement 
6. Click on the Submit button 

Data Submission Email Notification: Once IAPs have submitted their data with the proper file format name (iaplicense_yyyymm.csv), they will receive an email notifying them that the TLC has received their submission. The email will only be sent to the valid email the TLC has for that IAP. If you need to change your email contact TLC at BusinessMR@tlc.nyc.gov. 

IAPs will also receive an email notification if part or all of their submitted data have been rejected due to an error. They will have until the end of the same month to resubmit the corrected data. 

FOIL Requests and Public Disclosure 

The TLC takes its fiduciary responsibility seriously as the guardian of all the data it collects. TLC will maintain these records and disclose these records pursuant to the Freedom of Information Law, in the same careful and considered manner it currently maintains and discloses the numerous other types of sensitive records it currently collects.