Putting Money Back in New Yorkers' Pockets: PEU's Energy Affordability Day of Action

More than 20,000 New Yorkers reached by text. Hundreds engaged face-to-face. One important message: You may be eligible to save money on your energy bills!

On October 20, the Mayor's Public Engagement Unit (PEU), in partnership with the Mayor's Office of Climate and Environmental Justice (MOCEJ), took to the streets across all five boroughs for a citywide Day of Action focused on helping New Yorkers save money through the Enhanced Energy Affordability Program (EEAP).

With utility costs putting increasing pressure on household budgets, PEU and MOCEJ teams engaged hundreds of New Yorkers face-to-face, sharing information about the program, explaining eligibility requirements, and helping residents understand how to apply. PEU also sent text messages to more than 20,000 New Yorkers, expanding the reach of this important affordability initiative.

The potential savings are significant. Eligible households can receive monthly discounts of up to $33 on electricity and $135 on gas through Con Edison and National Grid. Importantly, expanded eligibility means that working families and moderate-income households who may earn too much to qualify for traditional assistance programs could now receive support. Depending on household size, New York City residents earning up to $213,900 annually may qualify.

The Day of Action was about more than spreading the word. It was about reaching New Yorkers who may never have considered themselves eligible for government assistance and ensuring they know that meaningful savings could be available to them.

The effort extended well beyond street-level outreach. Coverage in El Diario ,  City Limits, and Secret NYC along with television reporting on PIX11 and News 12 Bronx, helped bring the message to a broader audience. EEAP information also appeared on LinkNYC displays throughout the city, reinforcing the campaign's reach into neighborhoods across the five boroughs.

The initiative reflects PEU's broader commitment to affordability and benefits access, using direct engagement, strategic partnerships, and communications to connect residents with programs that can make everyday life more affordable.

From conversations on the street to messages on thousands of phones, PEU's Day of Action delivered a simple reminder: Sometimes saving money starts with knowing what's available.

New Yorkers can learn more, check eligibility, and apply at nyeeap.com.