National Preparedness Month Messaging Toolkit 2023: Take Control in 1, 2, 3

National Preparedness Month Messaging Toolkit 

National Preparedness Month is recognized each September to promote family and community disaster and emergency planning now and throughout the year. It serves as a reminder to take action to prepare for the types of emergencies that could affect us where we live, work, learn, and worship.    

Use this toolkit to coordinate messaging for your community, house of worship or organization. Share the weekly themes, graphics, and links on your social media channels and with your contacts to spread the message of preparedness.  

Use this link for NYC Emergency Management’s National Preparedness Month website:

The 2023 theme is “Take Control in 1, 2, 3”, focusing on preparing older adults for disasters. This year’s campaign specifically represents older adults from communities that are disproportionally impacted by the all-hazard events, which continue to threaten the nation. 

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Hashtags: #BeReady2023, #NPM2023, #NatlPrep, #OlderAdultPreparedness, #RNYandCERT20Years, #KYZ2023, #NotifyNYC

Social Media Messaging 

Share these messages on your social media channels leading up to September. 

  • Today Marks the start of National Preparedness month! This year we are focusing on ways for older adults to keep themselves safe in the face of emergencies. All month long we’ll be sharing resources and tools for everyone to use in the face of disasters. For more info, visit 
  • We’re out and about in the five boroughs all month long this National Preparedness Month. Come meet us, learn about preparedness, and take home free resources to help keep you and your family safe in the face of disasters. For more information about National Preparedness Month, visit
  • Hey, older adults! Its National Preparedness Month and we’re here to help you stay prepared in the face of any disaster. You are older and wiser – and more prepared. Make an emergency plan that will work for you and your family. Visit to learn more.  
  • Emergencies can happen at any time, and it’s important to be prepared. Go Bags are filled with essentials that you take with you when disaster strikes. Learn more about what goes in a Go Bag and how to create your own:
  • What would you do in the case of a language barrier in the face of an emergency? If English is your second language, bringing communications cards with you can help you keep control in the face of emergency. Communication cards contain your name and the contact information of someone who can translate for you. Learn how to make your own at
  • Blackouts can be stressful, but we’re here to help you prepare so you can stay safe in case the power runs out. You can take control by learning watching the video below to prepare before a blackout happens, or for more information.  
  • When is the best time to make an emergency plan? The answer is now. Every New Yorker should have an emergency plan that best suits their needs and outlines what to do, where to go, and how to stay in touch.  Visit to take control in 1,2,3!