25mph Campaign

25MPH Campaign



















Email Article

The speed limit on all New York City streets is now 25 MPH, unless otherwise posted. By getting New York drivers to slow down, we will prevent crashes, protect New Yorkers from injury and save lives. Lowering the speed limit to 25 MPH was one aspect of the Mayor’s comprehensive Vision Zero Action Plan to eliminate traffic deaths and serious injuries.

On average, every two hours, another New Yorker is killed or seriously injured in a traffic crash. And speeding is often the cause of these fatal crashes.

The faster a vehicle is travelling, the more time a driver needs to stop when something unexpected happens – meaning collisions are more likely. And crashes which happen at higher speeds are more deadly- a pedestrian struck by a vehicle travelling at 25 MPH is half as likely to die as a pedestrian who is struck by a 30 MPH vehicle.

The new 25MPH speed limit affects all NYC streets, except those where a different speed limit is posted.  The speed limits on our highways will remain the same. Some larger streets, which have been designed to accommodate faster speeds will remain at 30 MPH while DOT evaluates these locations.  Other streets, particularly streets near schools, may have lower speed limits posted. All streets that do not have a posted speed limit have a speed limit of 25 MPH.  

Questions? Please visit nyc.gov/visionzero.

Please help raise awareness and forward this message on to your friends and family.

Thank you,


Please Forward E-mail

Greetings,

The speed limit on all New York City Streets is now 25 mph unless otherwise posted.

On average, every two hours, another New Yorker is killed or seriously injured in a traffic crash – and speed is often the primary cause.

Please help raise awareness of the new speed limit:

  • Please forward the attached email.
  • Please share the tweets included in the attached packet.
  • Please print, distribute and post the fliers.
  • Find out more about the City's plan to eliminate traffic deaths and serious injuries at nyc.gov/visionzero.

Crashes are preventable. Together, we can save lives.

Sincerely,


Social Media

Overall: Please always use the campaign hashtag #25MPH & #visionzero when postings on social media

Sample tweets for #25MPH campaign (please wait until campaign launch on 10/14 to share)

Feel free to share/attach the Infographics ("Did You Know" & "Stopping Distance") with the posts:

  • Help me spread the word that New Yorkers need to slow down on our city streets. Countdown to #25MPH on 11/7 #visionzero @nyc_dot
  • #DYK NYC's speed limit is changing to #25MPH on 11/7 (*unless otherwise posted) #visionzero @nyc_dot
  • Pedestrians struck by vehicles traveling at #25MPH are half as likely to die as those struck at 30MPH. Please slow down NYC #visionzero
  • Every 2 hours another New Yorkers is killed or seriously injured in a traffic crash. Pls slow down NYC. #25MPH begins 11/7 #visionzero
  • Join me to make NYC streets safer. #25MPH citywide speed limit begins 11/7 #visionzero @nyc_dot

Guest pass link for Flickr images: (more will be posted after campaign launches 10/14)

Please be sure to "Like" NYC DOT's social media channels: