The Latin Alternative Music Conference (LAMC) is a major conference geared towards the marketing of Spanish-language alternative music. It showcases what it considers the best in Latin music and the exciting fresh sounds coming out of rock, hip-hop and electronica scenes. This six-day event provides networking opportunities for leading artists, label executives, journalists, managers, marketers, retailers and programmers.
In past LAMC events, over 1,250 industry leaders converged at the Roosevelt Hotel in New York City to participate in industry panels, exhibitions, press conferences, and networking. Over 30,000 music lovers and industry insiders have attended LAMC concerts, parties and art exhibits, at venues throughout New York City. Among the featured LAMC venues in New York are Central Park SummerStage, Celebrate Brooklyn at Prospect Park, The Bowery Ballroom and Mercury Lounge.