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March 1, 2006 - What does it take to find true love in the City? That's the subject of Funny Valentine, a "Made in NY" production which released on DVD on January 24. The Mayor's Office of Film, Theatre and Broadcasting supported the release with co-branded bus shelter advertisements, as part of the "Made in NY" incentive program's marketing credit, which leverages the City's assets to provide free advertising on bus shelters throughout the five boroughs to qualifying productions.
The February campaign also promoted "The Sopranos'" sixth season, which premieres on March 12 on HBO. Click here for more information on the marketing program.
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