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New York City’s “MADE IN NY” INCENTIVE PROGRAM offers film and television productions a slate of opportunities that make it more attractive than ever to shoot in the five boroughs, featuring incentives and discounts - along with expanded customer services for production.

Tax Credit – New York City’s “Made in NY” tax credit for qualified film and television production reached its allocation of funds in 2009. The credit has expired as of December 31, 2011. For information about the NY State 30% credit, contact the New York State Governor’s Office for Motion Picture and Television Development at 212-803-2330 or at www.nylovesfilm.com.

Marketing Credit - New York City's "Made in NY" Marketing Credit offers qualified "Made in NY" film and television productions with free co-branded advertising opportunities in the #1 media market in the country. "Made in NY" Productions are projects where at least 75% of the overall production was made in New York City.

Media packages offered to qualified projects vary depending on below-the-line budgets.

Tier 1: BELOW-THE-LINE SPENDING OF $10 MILLION OR MORE

Qualifies for up to 40 Bus Shelters (4 week run)
Qualifies for up to 500 subway cards (4 week run)
Qualifies for psa/trailer in back of 13,000 taxi cabs
Production covers cost of printing bus shelters and subway cards

Tier 2: BELOW-THE-LINE SPENDING OF $5 MILLION - $10 MILLION

Qualifies for up to 40 Bus Shelters
Qualifies for up to 500 subway cards
Qualifes for psa/trailer in back of 13,000 taxi cabs
Mayor's Office of Media and Entertainment covers cost of printing bus shelters and subway cards

Tier 3: BELOW-THE-LINE SPENDING OF 0 - $5 MILLION

Qualifies for up to 20 Bus Shelters
Qualifies for up to 250 Subway cards
Qualifies for psa/trailer in back of 13,000 taxi cabs
Mayor's Office of Media and Entertainment covers cost of printing bus shelters and subway cards

This credit is available on a FIRST COME, FIRST SERVE basis.
To apply for the program, email Jorge Hernandez at jhernandez@media.nyc.gov.

Participants in this program are required to co-brand all creatives with the "Made in NY" logo. Participants in this program are also required to provide a donation to a cultural institution as identified by New York City Department of Cultural Affairs. For projects with below-the-line budgets of less than $10 million, the donation will be equal to .1% of a production's below-the-line spend. If a production's below-the-line spend is over $10 million, the donation is fixed at $10,000.

Click here for examples of the marketing credit.

“Made in NY” Discount Card - Available to bona fide productions shooting in the City, the “Made in NY” discount card provides discounts and special offers when presented to participating vendors, including hotels, airlines, car rental and messenger services, banking services, production services and more. Click here for more information.

“Made in NY” Logo - This “Mark of Distinction” is awarded to projects where at least 75% of the overall production was made in New York City and is used in the production credits of all shows participating in the “Made in NY” program.

Concierge Service - Expanded service supports the entire production cycle.

- Story development support and tie-ins to NYC agencies
- Scouting assistance and budget analysis
- Locations access to premium sites
- Hotel, car rental, and vendor discounts
- Assistance in sourcing pre-production office space
- Assistance with global premieres and launches

SUMMARY

30%	New York State refundable tax credit
1%	“Made In NY” Marketing partnership
.1%	“Made In NY” Cultural Benefit
o Enhanced Concierge Service
o Labor participation
o Vendor, hotel, car rental discounts
o “Made In NY” Premieres
o “Made in NY” Logo

The “Made in NY” Incentive Program comes at a time when local labor is making it even more affordable to shoot in New York, and our studio facilities infrastructure is expanding to offer more state-of-the-art solutions for producers. Highlights include:

Expanding Facilities - Over 900,000 square feet of stage space available for productions in New York City, including:

- Steiner Studios - 5 new state-of-the art soundstages
- Silvercup Studios - 18 soundstages
- Kaufman-Astoria - Complete broadcast & production complex

Labor Enhancements - Labor is now more competitive, offering:

- Low budget agreements
- Pilots, 1st & 2nd season television, and basic cable rates
- Lower contribution rates and more flexible work rules

Click here for a list of facilities which meet the requirements for New York’s tax incentive program