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National Salt Reduction Initiative

NEW! Read a letter urging federal action on sodium to The Honorable Sylvia Burwell, Secretary, United States Department of Health & Human Services from 31 state and local health agencies and organizations (PDF).

SaltDiets high in salt intake increase blood pressure, which is a major risk factor for heart disease, the leading cause of death in the United States, and stroke. Learn more about the link between sodium and health from these Frequently Asked Questions (PDF). The NYC Health Department is coordinating an unprecedented public-private partnership to help prevent heart disease and strokes by reducing the amount of salt in packaged and restaurant foods. The National Salt Reduction Initiative (NSRI), a partnership of more than 90 state and local health authorities and national health organizations, sets voluntary targets for salt levels in 62 categories of packaged food and 25 categories of restaurant food to guide food company salt reductions in 2012 and 2014. Some popular products already meet these targets – a clear indication that they are achievable.

When a company signs onto the initiative, it pledges that its overall sales in a given food category – canned soup, for example – will meet the relevant target for salt content, even if some individual products don't. Unlike past salt reduction efforts in the United States, the NSRI includes mechanisms to monitor sodium in the food supply to track companies’ progress toward specific targets. The NYC Health Department will also monitor changes in sodium intake of New Yorkers through a 24-hour urinary sodium analysis, as part of a Heart Follow-Up Study (HFUS).

Learn more about the NSRI’s Goals and Summary (PDF) or check out some Frequently Asked Questions (PDF). Visit the Choose Less Sodium page for tips on reducing your own salt intake.

Company Commitments to NSRI Targets
The NSRI applauds the companies that have agreed to pursue NSRI targets, and we encourage all manufacturers, restaurants, supermarkets and other food companies to follow their example.

  • Au Bon Pain
  • Bertucci’s Italian Restaurant
  • Black Bear European Style Deli
  • Boar’s Head Provisions Co.
  • Butterball
  • Campbell Soup Company
  • Delhaize America
  • Dietz & Watson
  • FreshDirect
  • Furmano’s
  • Goya Foods
  • Hain Celestial
  • Heinz
  • Ken’s Foods
  • Kraft Foods
  • LiDestri Foods / Francesco Rinaldi
  • Mars Food US
  • McCain Foods
  • Premio
  • Red Gold, Inc.
  • Snyder’s-Lance, Inc.
  • Starbucks Coffee Company
  • Subway®
  • Target Corporation
  • Unilever
  • Uno Chicago Grill
  • White Rose

View the full list of commitments and achievements (PDF) by NSRI committed companies. If you would like to learn more about how to participate in the NSRI, please email

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