DHS is Making Spirits Bright at Macy's 62nd Annual Operation Happy Children Event
Less than a week after executing its world-famous Thanksgiving Day parade, Macy's Herald Square turned its sights toward another remarkable undertaking: bringing the magic of the North Pole to the halls of its flagship store.
Continuing this joyous tradition, on Tuesday, November 27, Macy's marked the 62 anniversary of Operation Happy Children- an effort that has annually brought the excitement of Santaland to underprivileged children throughout the five boroughs.
Working with the Department of Homeless Services' (DHS) Office of Communications & External Affairs to coordinate the attendance of 600 children- including several hundred youngsters from City shelters- the legendary department store once again treated its guests to breakfast, entertainment and gifts.
This year, DHS Commissioner Seth Diamond joined the pre-school-aged children as they navigated the winding paths leading to Santa's workshop- passing snow-capped mountains, glistening candy canes and trails of sparkling lights along the way.
Carefully peering through his magnifying glass at the pint-sized visitors in front of him, Santa was pleased to discover that everyone was on his "nice" list. In addition to receiving a hat, a Macy's teddy bear, a book and a stuffed Smurf, each child was permitted to choose one toy of his or her choice, from the stocked shelves of the workshop walls.
"Every child deserves to celebrate the holidays and create happy holiday memories," said Commissioner Diamond. "We look forward to Operation Happy Children annually, and can't thank Macy's enough for its continued generosity and partnership over the years."
Mrs. Claus, Dora the Explorer and Mickey Mouse were also on-hand for the festivities, while a clown and magician made their rounds as the children ate. Singing along cheerfully to familiar carols, the children smiled widely and basked in the glory of Christmas cheer.