The
Commission's Newsletter
2008 Edition
Page
1
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| CCHR Issues Report
Card on Ad Agencies |
The Commission issued its first summary report in April 2008 on whether 16 of the City’s largest advertising agencies have met the 2007 hiring goals to diversify their upper ranks. The report reveals that most of the agencies that signed the groundbreaking agreements in September 2006, either met or exceeded their own goals.
As part of the historic agreements, they must establish minority recruitment goals for 3 years in the creative and managerial positions and report their results annually to the Commission. Only 4 ad agencies fell short. Under the terms of their agreement with the Commission, they have hired outside assistance so they can meet their 2008 and 2009 minority hiring goals. The agencies are: Arnold Worldwide; Avrett, Free & Ginsberg; BBDO; DDB; Draft New York; Euro RSCG Worldwide; FCB New York; Gotham, Inc.; Grey Direct; Grey Interactive; Kaplan Thaler Group, LTD.; Merkley and Partners; Ogilvy and Mather; PHD USA; Saatchi and Saatchi; and Young and Rubicam. Draft Inc. and FCB Worldwide have merged into one agency, Draft FCB.
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